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Enquirer Consulting Group / Prepared for sweetgreen
August 2026

We build the outbound unit,
run it, then hand it over.

Prepared for Wouleta Ayele. The feature invitation earlier this year came from the media arm of the group. This is the other arm, the consulting side, and what it actually does, in case it is the more useful conversation.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

Most of the company faces guests. A quiet part faces companies.

01
A restaurant group grows through brand, real estate, menu and operations. None of that is an outbound problem, and we are not going to pretend it is.
02
The part that does sell to other companies sits off to one side: workplace and catering accounts, corporate ordering, partnerships, licensing conversations, and the supplier and technology relationships behind them.
03
That side has named buyers at named employers. Workplace experience leads, office and facilities managers, executive assistants, and the procurement team that signs the standing order.
04
Those people are enumerable in a way consumer demand never is, which is the whole reason outbound works on this side of the business and nowhere else in it.
05
In practice the account tends to go to whoever contacted the building first, and across a lot of cities nobody has.
Prepared for sweetgreen
Where this goes

Where an outbound unit actually fits a restaurant company.

Today
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Consumer demand in this category is earned through brand, locations and the app, and none of that is what we do.
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In this category, workplace and catering volume usually arrives when a customer happens to work somewhere with a budget for lunch.
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Corporate accounts and partnerships typically move at the speed of whoever raises a hand first.
In the first weeks and months
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A named list of employers by city, building and headcount, inside serving range of each location.
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The workplace, facilities, office management and assistant roles inside them, identified one at a time.
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One desk that runs catering, corporate accounts and partnership outreach, with reporting that shows what each city returns.
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The whole desk handed to your team at the end of the engagement, staffed, documented and running.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for sweetgreen

Three builds, one small commercial desk.

The employer list

Named companies near each location, sized by headcount and by building, with the workplace and facilities roles inside them identified individually rather than bought as a file. This is the asset, and it is the part that keeps working after we leave.

The outbound unit

Email and social outreach written per person, not per template, staffed by people we hire and train, run against targets agreed before anything is sent. Reporting by city and by account, weekly.

The handover

Playbook, tooling, dashboards and a trained operator who stays with you. At the end of the engagement the desk is yours, including the list and the people who run it.

This is not a marketing campaign with a start and an end date. It is a small commercial function that did not exist before, built, proven in market, then handed over.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

Named employers within serving range of each location, and the workplace, facilities and assistant roles inside them.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this shape suits you

A desk you own, not a vendor you keep.

01

Built on a real list

Corporate and workplace buyers can be named, building by building. That is why outbound belongs on this side of the business and not next to the consumer work, which is already handled by people who are better at it than we are.

02

Staffed, not just advised

We hire and train the people who run it. Nobody hands you a strategy document and then asks your team to find the headcount to deliver it.

03

Yours at the end

A fixed engagement, then the whole function transfers. No permanent outside team sitting between you and your own accounts, and no tooling you cannot take with you.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Matthew, 20 minutes, at a time that works for you.
  2. Matthew brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and Matthew will work around them, in your time zone.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Matthew Marani   /   matthew@enquirerconsulting.com   /   calendly.com/enquirer/review
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for sweetgreen.